Armand de Brignac is the name of a Champagne brand produced by Champagne Cattier, and sold in opaque metallic bottles.

You may recognise Cattier as one of the most affordable French champagnes you can purchase from Vintage Cellars in Australia, but for the premium Brut Gold, just a total of 8 people are involved in making Armand de Brignac. The Cattier family have possessed vineyards in Champagne since 1763.

Or was its sucess due to the accidental endorsement by Jay Z?

Since Jay-Z’s spat with Frederic Rouzaud (managing director of Louis Roederer, which produces Cristal), the rapper vowed to boycott all Roederer’s products after reportedly accusing Mr Rouzaud of racism for saying that he “cannot forbid” hip hop stars from buying his champagne.

David Beckham and George Clooney are also among those won over to Armand de Brignac, which is referred to by drinkers as “Ace of Spades” after the image on its label.

The bottle’s ostentatious design also adds to the “bling” nature of the rap world, with it’s opaque gold bottle and pewter label and the engraved Ace of spades.

Brut Gold is comprised of 40% chardonnay, 40% Pinot Noir, and 20% Pinot Meunier. Complex and full-bodied, with light floral notes, a racy fruit charcater, with subtle brioche accents, and a long creamy finish.

The Brut Gold (Ace of Spades) was first launched in 2006, with the Rose and Blanc de Blancs following in 2008.